Digital Marketing commentary from a global marketing road warrior.
In my years of working with clients, agencies, and teams, one of the biggest epiphanies I’ve had is the importance of over-communicating. When I say “over-communicate,” I don’t mean sending excessive emails or overwhelming people with information. Instead, I mean Read More …
A force multiplier is anything—a process, tool, or person—that makes something or someone more effective, scalable, or impactful. Bill Hunt In my career, I’ve had several moments of clarity (epiphanies) that radically changed how I approach my life, job, or Read More …
I first learned about Armenia when I was 12 from my father’s co-worker, who would talk about the small village he lived in as a child, where his grandparents grew walnuts and pomegranates, and about the many restrictions imposed by Read More …
In every era of workplace innovation, those who prepare early gain an advantage. I’ve seen this firsthand a few times in my career—first, when offices transitioned from paper-based workflows to computers, and later, when simple automation tools like macros and Read More …
I’ve been intrigued by Baku in Azerbaijan since my grad school finance professor called it the most interesting yetunderwhelming place he’d visited. It is also recorded in Marco Polo’s journals as the “city of fire” due to oil extraction and Read More …
“Corporate judo is finding ways to leverage your companies bureaucracy and rules to your advantage. “ Bill Hunt Corporate judo, like the sport of judo, emphasizes techniques that turn an opponent’s force to one’s advantage rather than oppose it directly. Read More …