I will be speaking at a variety of marketing events around the world over the next few months. Click below to find out where we will be and stop by and see me.
Up Coming Events
PubCon Pro – September 19 – 21, 2023 Austin, TX – Keynote
At this year’s epic PubCon Pro, I get the honor of kicking off the main conference with a keynote on the State of Search Marketing. I will reflect on nearly 30 years in the industry, where things are today and where I see it going. PubCon Pro is a must-attend event with some of the best Search Marketing speakers in the world. Get your tickets now before they sell out.
SMXL 2023 – November 8 – 9, 2023 – Milan, Italy – Keynote Session
At SMXL Milan I will be presenting maximizing your global marketing opportunities by minimizing the challenges. This session will have many examples of common mistakes and how not to make them as well as methods to identify and expand into new markets.
E-Summit 2024 – February 3-4, 2024 – Mumbai India – Keynote
I will deliver a keynote at E-Summit 2024 at ITT Bombay on Global e-commerce and entrepreneurship to one of the largest audiences of startups and digital experts.
Previous Events
Milestone Internet Marketing Conference – July 31, 2023 – Keynote
Milestone Internet Marketing Conference held in Las Vegas has become a must-attend event for learning about cutting-edge search marketing. I will discuss Scaling and Managing Content and how to leverage it for digital growth.
State of Search – Oct 9th & 10th 2017 Dallas TX
State of Search is another World Class Search event with excellent speakers that I have wanted to attend but always had other commitments. This year I will not only attend but am honored to deliver one of the keynotes with Dr. Pete, Duane Forrester and Gillian Muessig.
PubCon Vegas -November 6, 2017 Masters Group Training & Sessions
At this years epic PubCon Vegas, kicking off with November 6th I will be doing Masters Group – Organic Traffic Optimization with Joe Laratro and Eric Enge two of the masters of this topic. It is a full-day intensive session for anyone experienced or just getting started. This is an amazing training session that will give you many action items to take back and implement to drive incremental traffic and revenue from your SEO efforts. This is a workshop format where you can ask questions along the way and get some of your key questions and challenges resolved by the Masters.
Digital Growth Unleashed – Berlin 13th November 2017
At the Digital Growth Unleashed conference will be presenting on methods to use data to identify and content opportunities and increase traffic yields by better connecting to the interests of searchers.
SMX Munich 20-21 March 2018
SMX Munich I will be giving a session on deep data mining of search, social and call center data to find content opportunities.
Retail Global – Las Vegas, Sept 20 – 22, 2016
Retail Global is the absolute must-attend event if you are or plan to go global with your business. With keynotes and sessions from Amazon and world-class commerce and digital Marketers business owners will learn everything they need to identify, market and sell to new markets around the world. Bill will be doing a session on “Ensuring Fundability to Both Customers and Search Engines.” This non-geek session will walk you those the mistakes people make and some interesting methods to find your customers.
PubCon Vegas – October 10, 2016 – Masters Group Training
At this years event on October 10th I will be doing Masters Group – Organic Traffic Optimization with Joe Laratro and Eric Enge two of the masters of this topic. It is a full day intensive session for anyone experienced or just getting started. This is an amazing training session that will give you many action items to take back and implement to drive incremental traffic and revenue from your SEO efforts. This is a workshop format where you can ask questions along the way and get some of your key questions and challenges resolved by the Masters.
PubCon Vegas – October 10 – 13, 2016 – Keynote
PubCon Vegas is one of the best search and social events out there. Brings world-class speakers and attendees so it is a can’t miss event. I have been asked to deliver one of the PubCon keynotes to review the “State of Search” and to help marketers understand where search is going and how to maximize their opportunities.
Milestone Internet Marketing Conference – Chicago, IL July 26, 2016 – Morning Keynote
Milestone Internet Marketing Conference – Bill will discuss How the Customer Journey is Driving Digital Marketing Innovation and what hospitality marketers must do to leverage this opportunity.
Search Marketing Summit – Sydney Australia June 1 -3, 2016
Search Marketing Summit is the refreshed and updated leading 4 day event that offers Online Marketing practitioners in Australia, New Zealand & Asia Pacific the best place to update their skills. I will be presenting in the main conference as well as the Advanced SEO Day on Co-Optimization.
International Search Summit – June 21, 2016 – Barcelona Spain
International Search Summit is the best and most in-depth Global Search event available with some of the top Global Search Marketing Speakers. At this years event I will discuss how to Avoid Mistakes of Global SEO recapping over 20 years of experience.
SMX Advanced – June 22 -23, 2016
SMX Advanced is one of the top events to get advanced search techniques and network with enterprise Search Marketers and to Technical SEO’s.
PubCon Austin – May 3, 2016
PubCon Austin is a great regional event bring in some of the top search experts from around the world. Excellent networking and access to speakers and experts this is a must attend event if you are in the area. I presented on SEO Techniques that move the needle.
SFIMA/PubCon – February 24 & 25th, 2016
SFIMA and PubCon Summit is a great local event that gives you a deep insights into digital, search and social media. I will be part of Master’s Training doing “SEO – Organic Traffic Optimization” as well as a session on Mining the Keyword Goldmine. Come get some sun at this great event!
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Click-Z Training – April 11, 2016
ClickZ New York is another World Class Search event. I will be doing a 1/2 day training session on Integrating Paid and Organic where we talk about scaling each into the master ecosystem.
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International Search Summit at SMX East September 28, 2015
International Search Summit is the best and most in depth Global Search event available with some of the top Global Search Marketing Speakers. At this years event I will discuss how to “Avoid Mistakes of Global SEO” recapping over 20 years of experience.
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SMX East September 29 – October 1, 2015
SMX East is another World Class Search event. This year I will be giving 2 presentations. The first is on “How to Empower a Culture of Search” talking about how we created a Search Center of Excellence at Pernod-Ricard.
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My second presentation will be on Advanced Keyword Research for Content Discovery. This session I will talk about some of the models we have created that have helped companies develop amazing content that generated exponential increases in revenue.
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PubCon Vegas – October 5 – 8, 2015
PubCon Vegas is one of the best search and social events out there. Brings world-class speakers and attendees so it is a can’t miss event. At this years event on October 5th I will be doing Masters Group – Organic Traffic Optimization with Joe Laratro and Eric Enge two of the masters of this topic. It is a full day intensive session for anyone experienced or just getting started.
This is an amazing training session that will give you many action items to take back and implement to drive incremental traffic and revenue from your SEO efforts. This is a workshop format where you can ask questions along the way and get some of your key questions and challenges resolved by the Masters.
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WebCongress Lima Peru – July 23, 2015 – Keynote
Bill will be doing the opening keynote of the event talking about the “Secrets of Enterprise Search Marketing” and how companies of any size can leverage some of the same techniques for exponential gains. WebCongress Lima” is part of the global Web Congress event series that cannot be missed. I will talk about everything from the growth of search, managing search budgets, thinking like a brand manager, and numerous tips and takeaways that he has learned the hard way.
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SES Atlanta – July 9, 2015 – Keynote
Bill will be doing the opening keynote, recapping key learnings from 20 years in Search. Titled “5 Epiphanies from 20 Years of Search Marketing,” I will discuss some of the pivotal points in my career that made me rethink my approach. It will be serious, funny and insightful for agencies, in-house, and those who want to start their own agency. I will talk about everything from the growth of search, client expectation management, growing an agency, selling an agency, managing search budgets, thinking like a brand manager, and numerous tips and takeaways that he has learned the hard way.
SES London – February 10 – 14, 2014
Bill will be doing a 4 hour training session on Integrating Search, Social and Content Marketing – This training will show how to integrated Search and Social Media data to create compelling content.
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PubCon New Orleans – New Orleans, LA – March 17 – 20, 2014
PubCon is one of the best search and social events out there. Brings world class speakers and attendees so it is a can’t miss event. At this event I will be doing Masters Group SEO Training with Joe Laratro and Eric Enge two of the masters of this topic. It is a full day intensive session for anyone experienced or just getting started.
I will also be doing the Keyword Research session on March 18th with Craig Paddock where we will go deeper into how to find, segment and action your keywords more effectively.
If you have not bought your tickets yet save 20% on admission using Code: rc-8451520 just go to PubCon Registration page.
SES Singapore – Singapore – December 2 – 4, 2013
Bill Hunt will be presenting at SES Singapore on Co-Optimization – the process of integrating paid and organic search data to find collaboration or cannibalization between the two.
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SES Chicago – Chicago, IL – November 4, 2013
Bill Hunt will be conducting a half-day intensive training on Integrating Search, Social at SES Chicago. This new training session will focus on how search and social are interacting today and how they are likely to do so in the future. Learn how this impacts your strategy and how to best invest your time and money to get the best possible results.
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SMX Milan Milan Italy — November 7, 2013
Bill Hunt will present at SMX Milan on Searcher Behavior and Global Search Marketing Management.
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Interactivity Digital South Beach – Miami, Florida – May 15 & 16, 2013
Bill Hunt will be presenting at Interactivity Digital on competitive assessment and opportunity identification with his presentation “Mission Possible: Become a Search Marketing Spy through Competitive Analysis.”
SMX Sydney Sydney Australia – April 3-5, 2013
Bill Hunt will be presenting at SMX Sydney on advanced keyword modeling as well as be part of the Advanced SEO workshop on April 5th.
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SMX West San Jose, California – March 15, 2013
Bill Hunt will be presenting at SMX West on the Advanced Keyword Modeling in the session What Search Data Reveals About Customer Needs & Desires – And How To Use It on Thursday March 1st.
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International Search Summit @ SMX West – San Jose, California – March 14 , 2013
Bill Hunt will be presenting at the International Search Summit on Global Keyword Management & Modeling. This session will focus on how to organize and manage your keywords as well as using keyword research for identifying market opportunities.
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SES New York – New York, NY – March 25 – 28, 2013
Bill Hunt will be presenting at SES New York on a new session called Mining Your Search Keywords and Social Data for New Revenue Opportunities where he will dig into the opportunities that can be found in social and search keyword data.
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SES London – February 18 – 21, 2013
Bill will do a solo session, Keyword Modelling Analysis – How to mine opportunities from search and queries on Thursday Feb 19th at SES London. He will also do a half day workshop on Advanced Keyword Modelling on 18th.
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Pubcon Las Vegas – October 2012
This is my session on Advanced Keyword Modelling – How to mine opportunities from search and queries
OMS – San Diego, California – February 6 – 9, 2012
Bill Hunt will be presenting at OMS’s SES Accelerator on Advanced Keyword Modeling – How to mine opportunities from queries on Thursday Feb 9th.
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International Search Summit @ SMX West San Jose, California – Feb 27, 2012
Bill Hunt will be presenting at the International Search Summit on Developing your Global Search Center of Excellence. This session will focus on how to organize the various elements of your business and best practices for getting scale in global search marketing.
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SMX West San Jose, California – February 28 – March 1, 2012
Bill Hunt will be presenting at SMX West on the Advanced Keyword Modeling in the session What Search Data Reveals About Customer Needs & Desires – And How To Use It on Thursday March 1st.
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Reykjavik Internet Marketing Conference- Reykjavik Iceland – March 9, 2012
Bill Hunt will be presenting at Reykjavik Internet Marketing Conference on the Advanced Keyword Modeling in the session Panning for Gold in your Query Database.
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SES New York – New York, NY – March 19 – 23, 2012
Bill Hunt will be presenting at SES New York on the A”Key Points of Launching a Global Website.
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SES Chicago – Chicago, Illinois – November 14 – 18, 2011
I expect to be doing the Enterprise SEO and Keyword Modeling Sessions at SES Chicago in November. This will be an interesting event since there will be a deeper focus on ecommerce sites and leveraging search and social media effectively to increase revenue.
Total Marketing 2010 – Dubai, UAE – Nov 1 & 2, 2010
SES Hong Kong – Sept 13 & 14, 2010
International Marketing Forum – San Francisco – Aug 20, 2010
SES San Francisco – Sept 17 – 19, 2010
OMS Austin, TX – July 21, 2010
SES Amsterdam 2010 – Keynote
I gave the keynote at SES Amsterdam. It was a great event with a good turnout from Search Marketers from around Holland and other parts of Europe. I expanded my presentation on Search 3.0 with more of a focus on global expansion.
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SEMPO Arizona Meet Up
Maximize Search Marketing Opportunities with Bestselling Author Bill Hunt Wednesday, February 24th, 2009
5:30-7:30pm
SkySong
1475 N. Scottsdale Road, Convergence Room #129, Scottsdale, AZ 85257
REGISTER TODAY – SEMPO Arizona
Leveraging over 15 years of global search experience, Bill will review the current state of search marketing and his view of the future. Bill will talk about the things advertisers and agencies should be doing today to leverage the eventual upturn in the global economy to increase their business and client opportunities. He’ll also take a closer look at the synergies with other forms of marketing and how to maximize the real opportunities of search marketing to gain a larger share of mind of senior executives to drive global expansion and increased revenues.
Integrated Marketing Summit – St Louis, MO Sep 10, 2009
The Integrated Marketing Summit will be held on the 10th of December, 2009 in St Louis, Missouri. The key focus is integrating all forms of digital marketing into a holistic program that creates increased revenue opportunities for companies.
IMS is designed to explore and provide information on the practices, technologies and expertise needs to create true cross-channel, integrated marketing. The one-day Summit is presented through 3 concurrent sessions including two keynote presentations across a broad spectrum of digital topics.
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SES Berlin – Nov 24 – 25 – Berlin Germany 2009 – Keynote
I gave the keynote at this event in Berlin. I am really honored to be asked to present on the second day. The German hospitality and some of the best Search Marketers in the world are what makes this event special. It is organized by my good friend Thomas Bindle ensuring this will be a great event. Since they are targeting the German market most of the sessions will be in German which may limit some people from attending but the networking can’t be beat.
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International Search Summit – British Museum – London Nov 19, 2009
The next International Search Summit will be held on 19th November, 2009. International SEO will be the key topic on the agenda, as once again search experts from around the world come together to discuss the latest developments in this core area of web marketing.
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Integrated Marketing Summit – Kansas City Oct 9, 2009
The Integrated Marketing Summit will be held on the 8th of October, 2009 in Kansas City Missouri.� The key focus is integrating all forms of digital marketing into a holistic program that creates increased revenue opportunities for companies.
IMS is designed to explore and provide information on the practices, technologies and expertise needs to create true cross-channel, integrated marketing. The one-day Summit is presented through 3 concurrent sessions including two keynote presentations across a broad spectrum of digital topics.
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SEMPO Atlanta Meet Up
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Effectively Managing a Large Scale Search Program
Summary
Large scale search programs, especially those of multi-brand and multi-national companies, face complex challenges when it comes to taming the beast and making sure it is operating as effectively and efficiently as possible. In this webcast Bill will provide proven tips and techniques to arm you with the right tools, process and most importantly, the motivation and attitude to wrangle the most complex of programs.
Topics Include:
- Review of best practices for managing large scale programs
- How to get more out of your tools and process for greater results
- How to identify and remove key impediments to effective programs
- How to move from a tactical to strategic view of search marketing
- How to deploy a keyword arbitration plan
- How to develop a scorecard system to ensure performance & make management happy
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SES San Jose 2009
Now in its 11th year!� The conference will be packed with 70+ sessions covering PPC management, keyword research, SEO, social media, local, mobile, link building, duplicate content, multiple site issues, video optimization and usability, while offering high-level strategy, keynotes, an expo floor with 100+ companies to help you grow your business, networking events and more.� I will be moderating a number of sessions in the CMO track as well as the Developing Global Sites panel.
SES Webcast- PPC Attribution – Top 5 Strategies Search Marketers Need to Know
Summary
Many organizations today find themselves struggling to apply the right sales credit or conversion back to the appropriate keyword or ad. While most search marketers simply attribute the entire sale to the last ad clicked, they often dismiss the long life-cycle of messaging that happens both online and off, which collectively contributes to the ultimate conversion. It’s important to look at the full conversion funnel and customer lifecycle, and to not ignore these critical contributing factors. During this webinar we’ll take a deep dive into some common attribution pitfalls, and provide insight into tackling attribution correctly, using a fool-proof methodology that will help you give credit where credit is due.
More specifically, in this webinar, you’ll learn how to:
- Effectively address the issues of PPC attribution in your organization and succeed using best practices today
- Improve how search related conversions compliment your existing marketing programs in powerful, yet easy ways
- Analyze, gather and report on integrated data, using the best tools and techniques available currently
- Incorporate search marketing performance data into your overall program reporting M
- Measure and include the full customer lifecycle using LTV and differentiating new vs. existing users
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SEMPO Search Workshop / Mumbai
The Search Engine Marketing Professional Organization (SEMPO) will be visiting Mumbai on June 15. Mumbai is one stop in a three-city Asian tour that SEMPO is undertaking to foster the awareness of search engine marketing and connect professionals in the region with Western markets. Other stops include Singapore on June 9 and Beijing on June 12.With the goal of creating a better understanding of search and its role in marketing, the SEMPO delegation, which consists of Jeffrey Pruitt, SEMPO Chairperson, Bill Hunt, SEMPO Board of Director, Motoko Hunt, Chairperson of SEMPO Asia, and Paula Hunter, Director of Operations for SEMPO, will host a number of events.
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SEMPO Asia Tour – Singapore, Beijing & Mumbai India
With the goal of creating a better understanding of search and its role in marketing, the SEMPO delegation, which consists of Jeffrey Pruitt, SEMPO Chairperson, Bill Hunt, SEMPO Board of Director. Motoko Hunt, Chairperson of SEMPO Asia, and Paula Hunter, Director of Operations for SEMPO.
SEMPO events in Singapore, all being held at the Suntec City International Convention Center, in conjunction with Ad-Tech Singapore and include:
- Seminar with presentations by representatives of search engine companies, SEMPO and other organizations involved in the state of search, SEO, SEM and social media
- Press conference
- ad:tech networking party with SEMPO representatives, delegates and sponsors
SEMPO’s event in Beijing will be on June 12th at� from 9:30am – 11:30am
Panel discussion by Search Engines, Search and Online Marketing Presentation by SEMPO
SEMPO’s event in Mumbai will be on June 15th at� from 5:00pm – 8:00pm
Panel discussion by Search Engines, Search and Online Marketing Presentation by SEMPO
For details about SEMPO�s Asia tour, visit http://www.sempo.org/public_groups/asia/sempo_asia_tour/ or send an email to: [email protected].
Search Engine Marketing World Dublin -� I will be speaking on Search 3.0: Video, Local, & Blended Results.