Digital Marketing commentary from a global marketing road warrior.
I updated this nearly 10-year-old post to add some current thoughts about single-purpose tools. The original version of this article was a mini rant about my exercise in integrating several small single-purpose SEO tools into an Enterprise SEO toolset that Read More …
Over the past few months, I met with several current and potential agency partners to discuss their experiences with hreflang, specifically Hreflang Builder. I wanted to understand why they were not using it as much as they should be. The Read More …
I love the MVP approach to applications, and it is how I build all my tools – build just the essentials necessary to get the job done. What I have found out is that while that works great for personal Read More …