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Bill Hunt's Rant's & Raves

Digital Marketing commentary from a global marketing road warrior.

Tag: paid search

Leverage Search Marketing for Demand Intersection

Posted onAugust 19, 2009August 10, 2010AuthorBill Hunt

I recently had an interesting discussion with a CMO of a personal computer manufacturing company about how little they were leveraging search marketing.  He told me that their main objective in this recession was to maximize traditional advertising to generate Read More …

CategoriesIntegrated Marketing, Search MarketingTagsdemand intersection, paid search, search engien marketing

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