Digital Marketing commentary from a global marketing road warrior.
Last Wednesday I was in China for a meeting with Procurement department of large multinational company. The meeting was the final interview before awarding a major global consulting project. The meeting started with pleasantries then the manager opened her folder Read More …
I love the MVP approach to applications, and it is how I build all my tools – build just the essentials necessary to get the job done. What I have found out is that while that works great for personal Read More …
Over the past few weeks I have been trying to migrate some of the dozen or so small tools I have developed into an Enterprise SEO’s tool box that I could potentially license. Getting feedback from people on the tools Read More …
Yesterday I posted in Facebook a quote that I received twice in the same morning from two different people and once previously last week. All three people were interested in DataPrizm but wanted to adapt features of it for their Read More …
2015 was a tough year for me in terms of my love/hate relationship in my career as a Search Marketing Consultant. At least once a month I was so frustrated with either a client or our industry that I wanted Read More …
In 2015 I had at least 20 people come to me wanting to or needing to, due to a layoff, become a Search Marketing Consultant. For the most part I gave them all the same advice and wanted to share Read More …