Digital Marketing commentary from a global marketing road warrior.
Nearly all agency acquisitions are a function of a value multiple times, either EBITDA (Earnings Before Interest Tax and Depreciation) or OPAT (Operating Profit After Tax). Also, many agencies will use an earn-out valuation, especially if they have real value Read More …
There is an old saying that you need to “spend money to make money.” but what about spending money to save money or to capture lost revenue? It seems that too many companies are not willing to invest where there Read More …
Sea slugs, formally known as nudibranchs or Nudi’s to SCUBA divers, represent a group of shell-less marine mollusks. Their unique shapes and vibrant colors, ranging from beautiful blues to fluorescent pink and orange colors, earn them nicknames like a blue Read More …
Updated: April 17, 2023 As part of my Opportunities for 2016 and wanting to have a better quality of life, I have been going through my client roster and prospects, trying to find the optimal mix. Complaining about a few Read More …
There was a Linkedin post last Friday ranting about some SEOs still providing long (100 to 200-page audit reports) to clients. The poster stated long audit reports were a waste of effort since everyone was too busy to read them. Read More …
Over the holidays, my wife and I did a fast-paced trip across 7 countries over 12 days. Starting in Sofia, Bulgaria moving counterclockwise through Serbia, Bosnia-Herzegovina, Croatia, Montenegro, Algeria, and North Macedonia, ending back in Bulgaria. My passion is international Read More …