Digital Marketing commentary from a global marketing road warrior.
Recently at dinner with a client, two people scolded me for not writing very often.  Apparently my tough-love approach to business and search marketing helps them get some of their initiatives moving. I tried to explain why I don’t Read More …
Last Wednesday I was in China for a meeting with Procurement department of large multinational company. The meeting was the final interview before awarding a major global consulting project. The meeting started with pleasantries then the manager opened her folder Read More …
In 2015 I had at least 20 people come to me wanting to or needing to, due to a layoff, become a Search Marketing Consultant. For the most part I gave them all the same advice and wanted to share Read More …